Client: Kraft Peanut Butter 
The TSA declared peanut butter a liquid and the internet was understandably peeved. My partner and I came up with a quick reactive idea that allowed Kraft to leverage Canadians' deep seated love for KPB quickly and nimbly. And made us the first and only brand with a solution to the problem. 
GCD: Fernando Hernandez
CDs: Jacquelyn Parent & Skye Deluz
AD: Amira Moussa 

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